Wild Pops

By Matthew Kennedy | Updated 10 June 2026

Wild Pops is the second slot to be developed by Yggdrasil Gaming in collaboration with Avatar UX. Features include wins both ways, expanding reels, random wilds and free spins.

About the slot

Wild Pops is a 5 reel, 3 row video slot with up to 33,614 ways to win, it can be played across all devices with wagering starting from 20p up to £50 per spin.The slot has an Asian theme and the reels are surrounded by a flaming frame which sis against a blurry background with a multiplier meter on the left and a pennant on the right showing the ways to win.Symbols include the 9 to the Ace royals, 7 different creatures which include birds, frogs, pigs and dragons, the blue dragon has the highest value, landing 5 on a payline will give you x30 of your wager.The wild symbol is the bomb.

Gameplay

The game has from 243 way to win but can expand to 33,614 ways to win. It will expand with each winning combination, and double symbols will take the place of each winning symbol that is removed. Each consecutive win will increase the multiplier meter by x1.After 3 consecutive winning combinations have landed, 2 random wilds will appear on the grid.Once the reels have been fully expanded you will be given 3 lives which equates to 3 bonus spins, you lose a life each time there is a non-winning spin and the game will end when you have no live left.Wild Pops is an addictive game, with good graphics and cute animations. It is quite easy to play and you can win up 10,000 of your wager on this medium variance slot which has an RTP of 96.20%

Matthew Kennedy

Co-founder & Technical Director at Play Cash Games

Matthew Kennedy co-founded Take Marketing Limited in 2008 alongside Becky Mosley and has worked in the UK online gambling industry ever since. He runs the technical side of the operation, building and maintaining the platforms that power Play Cash Games and the wider Take Marketing portfolio.

Matt's role is hands-on. He writes the code behind the offer feeds, the comparison tools readers use, and the back-office systems that keep every casino listing accurate and current. If you have used a feature on this site, the chances are he built it. He is also responsible for site performance, mobile usability, and the technical SEO that lets a small independent comparison site compete with much larger publishers.

Over 17 years in the industry, Matt has worked directly with affiliate platforms, casino operators, and software providers. He has seen the market move from desktop Flash slots to mobile-first HTML5, lived through every iteration of UK Gambling Commission rules, and built the systems that keep our coverage compliant as regulation evolves. He has a particular interest in responsible gambling tooling and player-fund safety — the parts of the industry most people do not see but that matter most.

Matt is a Companies House registered director (Take Marketing Limited, company no. 07619813) and is based in Lincolnshire, England.

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