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888 Casino

888 Casino

100% UP TO £100 *T&C's Apply.

New Players Only.

Huge number of slots and top title video slots. Classic casino games, live dealer games from one of the biggest UK casino sites. £5 minimum deposit.

Deposit £10, get 100% up to £100.  T&C's Apply.

VisitReview

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T&C's: New 888casino UK customers (GBP accounts only). Make first-time deposit of £10 +, stake it on selected Slots within 48 hours to get 100% bonus equal to your deposit, up to £100. Claim bonus via pop-up/My Account within 48 hours of deposit. Bonus must be wagered 10x on selected Slots within 90 days of credit. Wagering can only be completed using bonus funds (and only once main cash balance is £0). Winnings capped at £100. One per player. Ends 23:59:59 (UK time) on 31.12.26. Full Ts&Cs apply.

Matthew Kennedy
Co-founder & Technical Director at Play Cash Games

Matthew Kennedy co-founded Take Marketing Limited in 2008 alongside Becky Mosley and has worked in the UK online gambling industry ever since. He runs the technical side of the operation, building and maintaining the platforms that power Play Cash Games and the wider Take Marketing portfolio.

Matt's role is hands-on. He writes the code behind the offer feeds, the comparison tools readers use, and the back-office systems that keep every casino listing accurate and current. If you have used a feature on this site, the chances are he built it. He is also responsible for site performance, mobile usability, and the technical SEO that lets a small independent comparison site compete with much larger publishers.

Over 17 years in the industry, Matt has worked directly with affiliate platforms, casino operators, and software providers. He has seen the market move from desktop Flash slots to mobile-first HTML5, lived through every iteration of UK Gambling Commission rules, and built the systems that keep our coverage compliant as regulation evolves. He has a particular interest in responsible gambling tooling and player-fund safety — the parts of the industry most people do not see but that matter most.

Matt is a Companies House registered director (Take Marketing Limited, company no. 07619813) and is based in Lincolnshire, England.

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