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Smooth Spins

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Launched in April 2025, Smooth Spins is one of the newer additions to the UK online casino market. The site is operated by BV Gaming Limited, part of BVGroup, through a partnership with Global, the media and entertainment group behind Smooth Radio. The launch follows Heart Bingo, which arrived in... Read Smooth Spins review

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T&C's: 18+ New Customers. Opt in. Deposit & play £10 on Bee Keeper Slot Game within 7 days. Get 200 Free Spins on Bee Keeper Slot Game. Rewards expire after 7 days. T&Cs apply | GambleAware.org | Please gamble responsibly

Smooth Spins Review

Launched in April 2025, Smooth Spins is one of the newer additions to the UK online casino market. The site is operated by BV Gaming Limited, part of BVGroup, through a partnership with Global, the media and entertainment group behind Smooth Radio.

The launch follows Heart Bingo, which arrived in 2021 through the existing relationship between BVGroup and Global. While Heart Bingo is aligned with the Heart radio brand, Smooth Spins draws its identity from Smooth Radio, with the Smooth Spins name and branding licensed by Global Media Group Services Limited. Global’s involvement is therefore centred on the brand, while BV Gaming is responsible for the gambling operation.

BVGroup has considerable experience in the UK gambling sector. It is best known for BetVictor and has built a wider portfolio of operated and managed brands, including Heart Bingo, Betano UK, Parimatch UK, talkSPORT BET and Smooth Spins. Not all of these are owned by BVGroup; several are commercial partnerships involving established third-party brands. talkSPORT BET provides another example of this approach, pairing BVGroup’s gambling infrastructure with the identity of the talkSPORT radio station.

Smooth Spins is operated by BV Gaming Limited and is licensed and regulated by the UK Gambling Commission (UKGC) under licence number 39576. The operator is based in Gibraltar, where its gambling operations are regulated by the Gibraltar Gambling Commissioner.

Design and Navigation

Smooth Spins has a simple, modern design, although there is little to distinguish it from Heart Bingo. The two sites share much of the same layout and navigation, with the main visual difference coming from their respective brand colours. Smooth Spins adopts the purple associated with Smooth Radio, while Heart Bingo follows Heart’s pink and red colour scheme.

The desktop homepage features a large promotional banner, followed by the casino lobby, where games are arranged in horizontal rows and collections. The white background gives the game artwork plenty of room to breathe, although the overall presentation is fairly basic and follows the familiar format seen across many online casinos.

Navigation is easy to understand. The main menu provides direct access to Slots, Live Casino, Slingo, Bingo and Offers, with Log In and Sign Up displayed at the top of the page. There is also a search bar for finding games by name.

Opening the hamburger menu reveals more of the site, including Game Shows, The Jackpots, Games, Megaways and Instants, as well as links to My Account, Contact Us and the Help Centre. This works well because the main navigation remains concise without hiding the casino’s other game categories too deeply.

Game discovery relies mainly on scrolling through themed collections and carousels. It is functional rather than innovative: finding the main casino sections is quick, but browsing a large number of games can require extensive horizontal and vertical scrolling.

Overall, Smooth Spins prioritises familiarity over originality. The interface is straightforward and easy to navigate, but anyone familiar with Heart Bingo will recognise much of the same design underneath the Smooth branding.

Games at Smooth Spins

Smooth Spins advertises more than 5,000 slot games, and that’s a bold claim for a relatively new online casino. Slots are the primary selling point, but there are plenty of alternatives, including 150+ live casino games, bingo, Slingo, game shows, Megaways, jackpots, and instant-win titles.

The provider line-up includes many leading software providers, such as Blueprint Gaming, Evolution, Games Global, Light & Wonder, Pariplay, Play'n GO, Playtech, Pragmatic Play, Quickspin, Realistic Games, Relax Gaming, Skywind and Yggdrasil.

The Live casino section includes favourites such as blackjack, roulette, baccarat and live game shows. Bingo and Slingo have dedicated sections and serve as alternatives to standard casino games. Jackpot and Megaways titles have dedicated categories within the main menu.

Slots at Smooth Spins

Slots are by far the largest game category at Smooth Spins. There’s plenty of choice here with established favourites, Megaways, Jackpots and exclusive titles.

The choice spans major studios including Pragmatic Play, Play’n GO, Blueprint Gaming, Games Global, Light & Wonder, Playtech, Relax Gaming, Quickspin and Yggdrasil, with familiar NetEnt and Eyecon games also available.

One of the more interesting categories is Play It Here First. There are many games with Exclusive labels, including Ra vs Osiris, 3 Mad Mummies Hold & Win, 7x7 Zeus Max, Lucky Charms Trio 10,000 and Dragon Guardian: 3 Pots.

Browsing is straightforward, with slots categorised in collections like Play It Here First, Just Landed and New Slots, while Megaways games have their own section. There is a search area if you know what you want to play..

I think more detailed filtering would improve the experience, especially given the sheer number of games available.

Mobile players get pretty much the same choice, with most of the online slots fully optimised for mobile devices.

Smooth Spins Jackpots

Jackpot slots are one of the stronger areas at Smooth Spins, with the casino claiming hundreds of games featuring fixed, progressive and daily jackpots. There is a dedicated jackpot lobby, so players don't need to search through the main slots catalogue to find them.

There are several established jackpot networks, including Jackpot King, MegaJackpots, Daily Jackpots and Sweet Jackpots. Jackpot King features titles such as Eye of Horus Jackpot King and Diamond Mine Megaways Jackpot King. MegaJackpots includes familiar games such as Cleopatra MegaJackpots and Wolf Run MegaJackpots.

We like that live progressive jackpot values are displayed in the lobby, allowing prize pools to be compared at a glance. For slots connected to the same progressive network, the shared jackpot value appears across each title.

Bingo at Smooth Spins

Bingo has a prominent place at the heart of Smooth Spins, with dedicated rooms featuring 90-ball, 75-ball and 80-ball games. There are also specials, pre-buys and video bingo.

Traditional 90-ball rooms include Penny Play, Fast Track, Daily Jam, Top of the Shop, Weekly Encore and Monthly Anthem. There are also themed options such as Deal or No Deal Bingo, Age of the Gods Bingo and Clover Rollover Bingo.

The bingo lobby is well organised, with each game type assigned its own category. Ticket prices, prize values and start times are clearly displayed, so all the key details can be checked before entering a room. Pre-buy tickets are also available for selected games, including Daily Jam, Weekly Encore and Monthly Anthem.

Heart Bingo players will instantly recognise many similarities with Smooth Spins bingo as both are operated by BV Group. Heart Bingo retains its own branded rooms, including Feel-Good Bingo, Penny Hits, Vibe with 75 and Disco 80, so Smooth Spins is not simply a rebranded version of the same lobby.

BV Gaming has operated Heart Bingo since 2021, with several years of online bingo experience behind the Smooth Spins operation. The similarities between the two bingo lobbies are therefore unsurprising.

Live Casino

Smooth Spins has an impressive line-up of live casino titles, with Evolution, Pragmatic Play and Playtech among the main providers. Among the categories are blackjack, roulette, baccarat and poker, together with a substantial choice of live game shows.

Evolution has a dedicated lobby and supplies many of the best-known titles. These include Crazy Time, Monopoly Live, Monopoly Big Baller, Lightning Roulette and Lightning Blackjack. There are also speed games, baccarat, poker, Sic Bo and many Evolution game shows.

Pragmatic Play's roster includes Mega Roulette, Fortune Roulette, Gates of Olympus Roulette and Sweet Bonanza CandyLand. Playtech’s contribution includes Mega Fire Blaze Roulette Live, The Money Drop Live and Spin a Win Live.

Smooth Spins includes two branded tables, Smooth Spins Premium Blackjack 1 and 2, which are exclusive in the live casino lobby. They are a welcome addition to the standard blackjack tables available from the major live casino providers.

Game shows are another strong contender. Beyond Crazy Time and Monopoly Live, there is Live Mega Ball, Family Feud Live, The Money Drop Live, Mega Wheel and Sweet Bonanza CandyLand. Live slots add another dimension, with titles such as Buffalo Blitz Live and Extra Chilli Epic Spins.

Other Games

Smooth Spins features a collection of RNG table games, instant wins and Slingo. Table games include Blackjack, Sweet Sixteen Blackjack, Penny Roulette, Lucky Lady’s Roulette and Go Craps, providing an alternative to live dealer tables.

Instant-win games include scratchcards, LuckyTap games, and other quick-play formats. Current titles include Fishin’ Frenzy Scratchcard, Flippin’ Rich LuckyTap, Tiki-Tac-Toe and Dragon Scrolls. The instant games are provided by Realistic Games, Design Works Gaming, Blueprint Gaming and Wizard Games.

Slingo has its own dedicated section with an extensive choice of games. Popular titles include Slingo Rainbow Riches, Slingo Starburst, Book of Slingo, Slingo Cleopatra and Slingo Fire and Ice.

Gaming Realms and Slingo Originals are central and include collaborations based on familiar slot brands from Light & Wonder, Eyecon and NetEnt.

Deposits and Withdrawals

Smooth Spins accepts Visa Debit, Mastercard Debit, Apple Pay and Google Pay, with deposits credited instantly. The minimum deposit is £5. However, new customers must deposit and play £10 or more on the Bee Keeper slot to qualify for the current welcome offer of 200 free spins.

Withdrawals start from £5, although balances between £1 and £4.99 can be withdrawn by contacting customer support. Visa FastFunds is the quickest option, with eligible withdrawals reaching your account within approximately 30 to 40 minutes after approval. Standard debit-card withdrawals take two to five working days, while BACS payments are one to three working days.

Smooth Spins normally returns withdrawals to the payment method used to fund the account. Standard debit-card withdrawals are free, although a processing charge may apply in certain circumstances when funds must be returned via an alternative method.

Payment options are an area for improvement, as PayPal, Skrill, Neteller and Paysafecard are not currently advertised. Maximum deposit and withdrawal limits are not clearly published and may depend on the payment method and individual account.

Customer Support

Customer support is available via live chat and email; enquiries can be sent to [email protected].

A comprehensive Help Centre provides an alternative to a traditional FAQ page. Topics include accounts, deposits and withdrawals, payment methods and verification, plus guidance on other practical aspects of using the casino. Routine queries can often be resolved here without contacting an adviser.

Formal complaints follow a three-stage process. Unresolved disputes can be referred to the Independent Betting Adjudication Service (IBAS) after eight weeks.

Responsible Gambling at Smooth Spins

The Responsible Gambling Portal provides access to several account controls designed to manage spending and time spent gambling. Through the player's account, there’s access to deposit limits, session reminders, time-outs and self-exclusion. Account history can be reviewed to monitor previous gambling activity.

Players can set deposit limits on a daily, weekly or monthly basis. Session reminders provide prompts during gaming, while a time-out temporarily suspends access when a break is required. Longer-term restrictions are available through self-exclusion.

Smooth Spins participates in GAMSTOP, the UK's national online self-exclusion scheme. Registering with GAMSTOP restricts access to gambling websites and apps operated by companies licensed in the UK for a chosen period of exclusion. Attempting to create another Smooth Spins account during an active self-exclusion is prohibited.

BV Gaming may apply additional safeguards where gambling activity or financial circumstances require further assessment. These may include affordability, source of funds, source of wealth, occupation, and salary checks. Account restrictions may be applied while verification is completed.

Independent help is available through the National Gambling Helpline on 0808 8020 133 and Gambling Therapy, both of which are signposted through the casino.

Parental control software is recommended when a computer or device can be accessed by children or young people. Net Nanny and CYBERsitter are among the services referenced for restricting access to gambling content.

Overall, the responsible gambling provisions combine personal account controls, operator-led financial checks, and access to independent support. GAMSTOP provides another level of protection for those seeking self-exclusion across UK-licensed gambling operators rather than a single casino.

Smooth Spins Sister Sites

Smooth Spins forms part of BVGroup's expanding portfolio of gambling brands and partnerships. BetVictor is the flagship brand, while BVGroup services and manages Heart Bingo, Betano UK, Parimatch UK, talkSPORT BET and Smooth Spins.

Heart Bingo is the closest comparison to Smooth Spins. Both are operated by BV Gaming and originate from its partnership with major media brands. Heart Bingo launched in 2021 in association with Global's Heart radio brand, followed by Smooth Spins and its connection with Smooth Radio in 2025.

talkSPORT BET follows a similar model through a partnership with talkSPORT. Launched in 2022, the site combines sports betting with the branding of the well-known sports radio station.

Other names connected with BVGroup include Betano UK and Parimatch UK, while BetVictor remains its principal consumer brand. Smooth Spins customers may notice similarities between these sites because BVGroup operates its brands and partner brands through its proprietary gambling platform.

From a regulatory perspective, Smooth Spins, BetVictor, Heart Bingo, Betano, Parimatch and talkSPORT BET operate under BV Gaming Limited's UK Gambling Commission account number 39576. Their relationship therefore extends beyond simply belonging to the same wider portfolio.

Smooth Spins Verdict

Smooth Spins may be a newcomer, but the games catalogue is already its strongest selling point. Slots, jackpots, bingo and live casino are represented well, with established providers behind many of the leading titles. BV Gaming’s experience with Heart Bingo is evident in the bingo section, while the live casino features an impressive line-up from Evolution, Pragmatic Play and Playtech.

The design is functional rather than innovative; however, payment choices are limited. Fast Visa withdrawals are a notable advantage, while the dedicated Help Centre and safer gambling controls add practical value. Overall, Smooth Spins has made a strong start since its launch in 2025, with the quality and variety of games doing much of the work.

Smooth Spins FAQs

Q. Is Smooth Spins licensed in the UK?

A. Yes. Smooth Spins is operated by BV Gaming Limited and licensed and regulated by the UK Gambling Commission under account number 39576.

Q. When did Smooth Spins launch?

A. Smooth Spins launched in the UK in April 2025 through a partnership between BVGroup and Global, the media company behind Smooth Radio.

Q. What is the minimum deposit at Smooth Spins?

A. The minimum deposit is £5. However, the current welcome offer requires a £10 deposit and £10 of play on Bee Keeper to qualify for the advertised free spins.

Q. What payment methods does Smooth Spins accept?

A. Deposit methods include Visa Debit, Mastercard Debit, Apple Pay and Google Pay. PayPal, Skrill and Neteller are not currently among the payment options.

Q. What is the minimum withdrawal?

A. The standard minimum withdrawal is £5. Balances between £1 and £4.99 can be withdrawn by contacting customer support.

Q. How long do Smooth Spins withdrawals take?

A. Eligible Visa FastFunds withdrawals can arrive within approximately 30 to 40 minutes following approval. Standard debit-card withdrawals usually take two to five working days, while BACS payments take around one to three working days.

Q. Does Smooth Spins charge withdrawal fees?

A. Standard debit-card withdrawals are free of charge. A processing fee may apply in certain circumstances when an alternative withdrawal method is required.

Q. How many games does Smooth Spins have?

A. The casino advertises more than 5,000 slots, complemented by live casino, bingo, Slingo, jackpot games, game shows and instant wins.

Q. Who provides the games at Smooth Spins?

A. Providers include Evolution, Pragmatic Play, Playtech, Play’n GO, Blueprint Gaming, Games Global, Light & Wonder, Relax Gaming, Quickspin and Yggdrasil, among others.

Q. Does Smooth Spins have live dealer games?

A. Yes. Live blackjack, roulette, baccarat, poker and game shows are available. Evolution, Pragmatic Play and Playtech are among the principal providers.

Q. Does Smooth Spins offer bingo?

A. Yes. Bingo includes 90-ball, 75-ball and 80-ball games, specials, pre-buys and video bingo. Rooms include Penny Play, Daily Jam, Top of the Shop and Monthly Anthem.

Q. Does Smooth Spins have Slingo?

A. Yes. Slingo has a dedicated section featuring Slingo Rainbow Riches, Slingo Starburst, Book of Slingo and Slingo Cleopatra.

Q. Is Smooth Spins connected to Heart Bingo?

A. Yes. Both sites are operated by BV Gaming Limited. Heart Bingo and Smooth Spins were launched through BVGroup's partnership with Global, representing the Heart and Smooth radio brands respectively.

Q. Does Smooth Spins have a mobile app?

A. Yes. Smooth Spins has a dedicated iOS app for iPhone and iPad. The casino can be accessed through a mobile browser on compatible devices as well.

Q. How can I contact Smooth Spins?

A. Customer support is available through live chat and email at [email protected]. A detailed Help Centre provides information on payments, accounts, verification and other common queries.

Q. Can I self-exclude from Smooth Spins?

A. Yes. Self-exclusion is available through the casino's safer gambling controls. Smooth Spins participates in GAMSTOP, allowing customers to self-exclude from UK-licensed online gambling operators registered with the scheme.

Matthew Kennedy
Co-founder & Technical Director at Play Cash Games

Matthew Kennedy co-founded Take Marketing Limited in 2008 alongside Becky Mosley and has worked in the UK online gambling industry ever since. He runs the technical side of the operation, building and maintaining the platforms that power Play Cash Games and the wider Take Marketing portfolio.

Matt's role is hands-on. He writes the code behind the offer feeds, the comparison tools readers use, and the back-office systems that keep every casino listing accurate and current. If you have used a feature on this site, the chances are he built it. He is also responsible for site performance, mobile usability, and the technical SEO that lets a small independent comparison site compete with much larger publishers.

Over 17 years in the industry, Matt has worked directly with affiliate platforms, casino operators, and software providers. He has seen the market move from desktop Flash slots to mobile-first HTML5, lived through every iteration of UK Gambling Commission rules, and built the systems that keep our coverage compliant as regulation evolves. He has a particular interest in responsible gambling tooling and player-fund safety - the parts of the industry most people do not see but that matter most.

Matt is a Companies House registered director (Take Marketing Limited, company no. 07619813) and is based in Lincolnshire, England.

PLAY

Site Information

Payment MethodsVisa, Mastercard, Bank Transfer, ApplePay, Google Pay

*PLEASE NOTE: Credit Card Payments No Longer Accepted In The UK.

Accepted CurrenciesBritish Pounds
Loyalty SchemeYes
Games AvailableInstant games, Slots, Casino games, Bingo, Card and table games, Progressive Slots, Live casino, Mobile Games, Megaways, Jackpot Slots
SoftwareNetEnt, Playtech, Microgaming, Eyecon Pty, IGT, Evolution Gaming, Blueprint Gaming, Big Time Gaming, Pragmatic Play, WMS, Royal Slot Gaming
Companies that own this siteBV Gaming Limited, Media Group Services Limited
LicensesUK Gambling Commission, Gibraltar Regulatory Authority
LanguagesEnglish
RTPNo RTP displayed on site.
Launch Date2026
Matthew Kennedy
Co-founder & Technical Director at Play Cash Games

Matthew Kennedy co-founded Take Marketing Limited in 2008 alongside Becky Mosley and has worked in the UK online gambling industry ever since. He runs the technical side of the operation, building and maintaining the platforms that power Play Cash Games and the wider Take Marketing portfolio.

Matt's role is hands-on. He writes the code behind the offer feeds, the comparison tools readers use, and the back-office systems that keep every casino listing accurate and current. If you have used a feature on this site, the chances are he built it. He is also responsible for site performance, mobile usability, and the technical SEO that lets a small independent comparison site compete with much larger publishers.

Over 17 years in the industry, Matt has worked directly with affiliate platforms, casino operators, and software providers. He has seen the market move from desktop Flash slots to mobile-first HTML5, lived through every iteration of UK Gambling Commission rules, and built the systems that keep our coverage compliant as regulation evolves. He has a particular interest in responsible gambling tooling and player-fund safety - the parts of the industry most people do not see but that matter most.

Matt is a Companies House registered director (Take Marketing Limited, company no. 07619813) and is based in Lincolnshire, England.