ONAIR Entertainment
Launched in December 2020, On Air Entertainment enters the live casino space with a bang under the leadership of Andres Rengifo, a veteran with a rich background in the live casino domain. With a foundation built on over a century of combined experience in creating and managing live casino solutions, OnAir Entertainment aims to disrupt the live casino market with its innovative offerings.
Strategic Location and Ambitious Growth
Headquartered in Malta, On Air Entertainment strategically positions itself in the heart of the Mediterranean, a hub for iGaming excellence. With additional offices in Poland and Estonia, the company has rapidly expanded its operations. Building a modern live casino studio in Riga, Latvia, signifies On Air's commitment to delivering top-quality live gaming experiences. With an ambitious plan to grow its team significantly, On Air Entertainment is poised for substantial expansion in the live casino sector.
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Innovative Games
On Air Entertainment's portfolio launched with two flagship games: Blackjack and Roulette. The Blackjack game, introduced with side bets like 21+3 and Perfect Pairs, features Deal Now and Pre-decision capabilities, enhancing player engagement with its immersive studio experience. Following closely, Roulette debuted with two European single-zero wheels, primarily focusing on English and Russian-speaking audiences.
Market Expansion and Localisation
On Air Entertainment is not only expanding geographically but focusing on market-specific needs. Recruiting Hindi-speaking dealers for localised tables and introducing Russian Roulette highlight OnAir's dedication to catering to diverse player demographics. This approach underlines the company's strategy to deliver tailored games across different markets.
Their live casino games are seamlessly integrated into Microgaming casinos through the Microgaming platform, offering a plug-and-play solution. The Microgaming partnership enables players access to On Air's innovative live gaming options across various online casinos.
A Fresh Approach to Live Casino Gaming
The company differentiates itself with a simplified commercial proposition, eliminating minimum, click, or side bet fees, thereby providing a straightforward, player-friendly gaming experience. This approach, combined with its innovative game designs and strategic partnerships, positions OnAir Entertainment as a leader in the live casino market.
In an exciting development announced on October 9, 2023, On Air Entertainment is set to revolutionise the iGaming landscape with its latest venture into live casino game shows. This innovative move aims to merge entertainment and gaming into a cohesive, interactive experience that promises to captivate players like never before.
Bridging Entertainment with Gaming
Streaming platforms have significantly changed the gaming content landscape, transforming viewers from passive spectators into active participants. This shift has fueled a demand for more immersive and engaging gaming experiences, which On Air Entertainment is equipped to take on the challenge. The company's dive into live casino game shows is a direct response to the huge success of such games across Europe and the US, addressing the market's need for high-quality, interactive gambling experiences.
Redefining Live Casino Game Shows
On Air Entertainment is not content with the status quo. They aim to redefine what live casino game shows can be, providing players with more ways to participate and be entertained. With a vision to push the boundaries of traditional game shows, On Air is committed to creating unique and unforgettable games that are engaging and exciting throughout each round.
Game Shows in Live Casinos
The integration of game shows into live online casinos has been driven by several factors, including the popularity of TV game shows, the demand for immersive gaming experiences, and online casinos' need to get ahead of the crowd. On Air Entertainment's lineup of game shows is designed to meet these needs, starting with the launch of Travel Fever in November 2023, followed by more innovative game shows due for release in 2024.
Travel Fever, On Air Entertainment's inaugural game show, exemplifies the dedication to innovation. Featuring six integrated bonus games, each with its own unique theme, Travel Fever provides a chance to collect continents and multipliers, enhancing the potential to win bigger prizes. This game show is designed to sustain player excitement throughout each round, offering multiple opportunities for big wins.
On Air Entertainment is on a mission to set new industry standards for quality and engagement. With Travel Fever leading the charge, the company is eager to explore the future of live casino gaming. OnAir's upcoming game shows promise diverse themes and gameplay mechanics, ensuring there's something for every type of player.