Kambi Sports Solutions
Kambi Group PLC is a leading independent provider of online sports betting technologies and services. Operating on a global scale, the company boasts a client base that includes over 40 business-to-consumer (B2C) operators spread across six continents, underscoring its international influence and reach in the sports betting industry.
Based in Malta, Kambi Group PLC is renowned for its proprietary software platform, which is developed entirely in-house. The sophisticated front-end user interface distinguishes the platform, complemented by a suite of other key functionalities, including risk management, customer intelligence, and odds compiling. This comprehensive approach to technology ensures that Kambi remains at the forefront of innovation in online sports betting.
Its roots can be traced back over three decades, originating from an encounter between Kristian Nylen and Anders Ström. Nylen, who was then an economics and mathematics student at the University of Karlstad in Sweden, formed a significant bond with Ström. Their relationship proved foundational, as Ström later established the Unibet Group in 1997, which has since grown into one of the biggest in the betting and gaming industry. Nylen, now serving as the CEO of Kambi, played a key role in steering the company to its current status as a leader in sports betting technology.
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Recent history
A name that has been respected for a long time, it is in the last few years that Kambi has really started to make its impact on the online casino market.
In 2014, Kambi announced a 70% growth in revenue, which caught the attention of many, including two of the biggest online casinos in the world.
There is no denying the immense popularity of LeoVegas and Mr Green, two sites that have enjoyed a constant increase in traffic for many years. It says a lot for Kambi, therefore, that when both these award-winning iGaming companies decided to extend their offerings into the sports betting world in 2016, they chose to go with Kambi for their software.
Kambi was still an up and coming name at the time, and the decision by these two huge brands to do this was a huge help to Kambi, and speaks volumes when it comes to the quality of the developer’s output.
Products
It isn’t only in the sports betting world that Kambi is making their name either, with their products also leaking into the online casino world.
There’s a lot less available in terms of online casino software from Kambi at this point, but this company has proven on numerous occasions that when it sets its mind on something, it gets it done quickly, so we can expect their casino output to increase dramatically in the near future.