By Matthew Kennedy | Updated 28 November 2024

B3W Group was one of the very first online casinos to offer Flash; before this, in order to play at online casinos you would have to download additional software to your device. B3W Group was among the first companies to make it easier for people to access and play at online casinos. This company was launched in 1998 and was also among the first online casino game developers. It’s based in Malta and has an operating license from the Lotteries and Gaming Authority of Malta.

B3W Group Software and Games

The company has gained an impressive reputation thanks to its software solutions, which are carefully designed to make casinos profitable for the operators and enjoyable for the players. For over a decade the company has been developing solutions for online casinos, though it isn’t among the best-known solutions providers. B3W Group carefully analyses market trends and uses its industry experience and knowledge in order to provide casino operators with exactly what they’re looking for. These days, B3W Group uses HTML5 to enable Android and iOS users can easily access and play high-quality casino games on their desktop and handheld devices.

More than 160 games have been developed by B3W Group, including video poker, scratch cards, classic casino games, some of which have live versions, and video slots. The company offers a selection of games from third-party developers, including NetEnt, Quickfire and iGaming2go, to name a few.

B3W Group’s solutions have a broad range of tools designed to help online casinos achieve quick and steady growth; these solutions cover management platforms, live lottery, sports betting, casino games, live casino games and poker.

This Maltese company isn’t among the best-known online casino software development companies, though it’s managed to acquire a very good reputation thanks to the high quality and popularity of its games and solutions.

Matthew Kennedy

Co-founder & Technical Director at Play Cash Games

Matthew Kennedy co-founded Take Marketing Limited in 2008 alongside Becky Mosley and has worked in the UK online gambling industry ever since. He runs the technical side of the operation, building and maintaining the platforms that power Play Cash Games and the wider Take Marketing portfolio.

Matt's role is hands-on. He writes the code behind the offer feeds, the comparison tools readers use, and the back-office systems that keep every casino listing accurate and current. If you have used a feature on this site, the chances are he built it. He is also responsible for site performance, mobile usability, and the technical SEO that lets a small independent comparison site compete with much larger publishers.

Over 17 years in the industry, Matt has worked directly with affiliate platforms, casino operators, and software providers. He has seen the market move from desktop Flash slots to mobile-first HTML5, lived through every iteration of UK Gambling Commission rules, and built the systems that keep our coverage compliant as regulation evolves. He has a particular interest in responsible gambling tooling and player-fund safety — the parts of the industry most people do not see but that matter most.

Matt is a Companies House registered director (Take Marketing Limited, company no. 07619813) and is based in Lincolnshire, England.

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