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Firepay

Firepay was a payment method that allows users to make and receive online payments quickly and easily.

In December 2007 Firepay took the decision to cease trading. An alert sent to customers advised that payments could no longer be made or received from later that month and that free withdrawals could be made until May 2008. After that a $25 processing fee would be charged to take leftover funds out.

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Firepay was a payment method that allows users to make and receive online payments quickly and easily.

In December 2007 Firepay took the decision to cease trading. An alert sent to customers advised that payments could no longer be made or received from later that month and that free withdrawals could be made until May 2008. After that a $25 processing fee would be charged to take leftover funds out.

With 1.5 million users, Firepay never really took off in the same way as its main competitor PayPal, which had 153 million accounts at the time of Firepay's closure.

How did it work?

In order to use Firepay customers were required to hold a valid US bank account. Firepay worked in a similar way to a pre-paid credit card. Once you added some cash to the account you could start using it to pay for goods and services. Signing up for Firepay was free and there were no service charges or fees to use the system. Transactions went through instantly with the cash being electronically moved within seconds.

Was it safe?

Merchant's did not have the opportunity to view or record customer's banking details, which made falling victim to potential hackers much less of a risk than using a debit card. As such, Firepay has been considered to be a safe and secure method of online payment.

 

 

 

 

With 1.5 million users, Firepay never really took off in the same way as its main competitor PayPal, which had 153 million accounts at the time of Firepay's closure.

How did it work?

In order to use Firepay customers were required to hold a valid US bank account. Firepay worked in a similar way to a pre-paid credit card. Once you added some cash to the account you could start using it to pay for goods and services. Signing up for Firepay was free and there were no service charges or fees to use the system. Transactions went through instantly with the cash being electronically moved within seconds.

Was it safe?

Merchant's did not have the opportunity to view or record customer's banking details, which made falling victim to potential hackers much less of a risk than using a debit card. As such, Firepay has been considered to be a safe and secure method of online payment.

 

 

 

 

Matthew Kennedy
Co-founder & Technical Director at Play Cash Games

Matthew Kennedy co-founded Take Marketing Limited in 2008 alongside Becky Mosley and has worked in the UK online gambling industry ever since. He runs the technical side of the operation, building and maintaining the platforms that power Play Cash Games and the wider Take Marketing portfolio.

Matt's role is hands-on. He writes the code behind the offer feeds, the comparison tools readers use, and the back-office systems that keep every casino listing accurate and current. If you have used a feature on this site, the chances are he built it. He is also responsible for site performance, mobile usability, and the technical SEO that lets a small independent comparison site compete with much larger publishers.

Over 17 years in the industry, Matt has worked directly with affiliate platforms, casino operators, and software providers. He has seen the market move from desktop Flash slots to mobile-first HTML5, lived through every iteration of UK Gambling Commission rules, and built the systems that keep our coverage compliant as regulation evolves. He has a particular interest in responsible gambling tooling and player-fund safety — the parts of the industry most people do not see but that matter most.

Matt is a Companies House registered director (Take Marketing Limited, company no. 07619813) and is based in Lincolnshire, England.

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