Pariplay Games Launch Slot Content with Betfred

Malta-based content aggregator Pariplay has partnered with UK brand Betfred to supply a proportion of its most popular game titles. The deal will further secure Pariplay’s foothold within the market.


Betfred is the UK’s largest sports betting and online casino operator across various channels including retail, mobile and online. Pariplay’s portfolio of games will be available shortly on the games tab on Betfred’s website.Pariplay is to supply 100 innovative slot titles, these are to be rolled out in the coming weeks for Betfred players to take advantage of.


Pariplay was founded in 2010 and is now part of the Aspire Group. Their Fusion aggregation platform enhances player value by supplying back-office conversion and retention tools for operators, providing 1,000’s of games from some of the industry’s leading content providers. Pariplay is licensed by some of the most prestigious regulators including the UK Gambling Commission, Malta Gaming Authority, Romanian National Gambling Office, and New Jersey DGE.Slots to be integrated onto Betfred’s platform are hand-picked and are the best performing titles from Pariplay’s portfolio ensuring Betfred players receive the very best in gameplay.Recently, Pariplay struck a deal with Spinomenal where more than 100 Spinomenal games are to be integrated onto the HTML5 Fusion platform. Spinomenal Games are equipped with the highest quality graphics, maths models, and innovative features and provide a robust addition to Pariplay’s platform.Head of eGaming for Betfred Andy Horne said, “Pariplay’s in-house slots represent a great addition to their portfolio and that they are excited about the opportunities their “evolving cooperation” with Pariplay is set to bring in the near future.”

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