NetEnt is arguably the biggest and boldest iGaming software provider in the world. The organisation has achieved an impressive track record in the 20 years since it started life. NetEnt is a global software developer, and there are staff working in 6 different countries to provide a truly international service to online casinos.The presence of NetEnt at ICE Totally Gaming, an international casino event held each year in London, is always hotly anticipated. It is at this festival that the software giants often introduce their newest and most cutting edge products.
First Quarter Results
NetEnt has been growing from strength to strength for many years, and continues to increase its market share. During the first three months of 2016, the organisation increased by 33%, and NetEnt CEO Per Eriksson is delighted by their success. Eriksson is not so delighted, however, that he is resting on his laurels. Continued growth is very much on his agenda, and the UK is his target.Eriksson says ‘The UK market is the biggest market in Europe and very important for us’. NetEnt currently has a 10% share of the UK market, and Eriksson has a steely determination to increase that quite significantly. He is aiming for a similar share in the UK market as NetEnt have in Europe, which is 31%.
NetEnt Slot Winner
NetEnt’s plans to grow as much as possible are bound to be boosted by a recent well-publicised win for a UK player. The player won £3 million on the Mega Fortune Dreams slot game at LeoVegas Casino, proving that NetEnt games can actually net you an impressive fortune.As well as the impressive UK win, NetEnt is accelerating its growth by working on a new live casino product that is designed to be used specifically on mobile devices. This is an astute move by NetEnt, as the mobile online casino industry has exploded in recent times.