With International Women’s Day last week, NetEnt have timed their newest partnership perfectly, joining up with Girls in Tech Gibraltar.Girls in Tech (known by its somewhat unfortunate abbreviation, GIT) is a global non-profit organisation based in Gibraltar that aims to educate and empower girls and women who are passionate about technology, and accelerate the growth of women entering the ever-evolving tech industry.By creating proprietary programming and forming strategic partnerships around the world, like the recent one with NetEnt, GIT are looking to add many more women into the somewhat male-dominated tech world.
Brightest talent
Discussing the partnership on their website, NetEnt said:“At NetEnt, we know that attracting the brightest talent is paramount to our business success, and this is one of the ways that we aim to foster and develop new talent in the industry. Gibraltar is also an important meeting point of the iGaming world and important representation of the UK market. GIT is not just for professional women. They rather exist for anyone with an interest in technology, startups and providing women with a platform for growth.“As a partner of Girls in Tech Gibraltar, NetEnt will support GIT activities by raising awareness, supporting events on the ground both in Gibraltar and in areas where our offices are located, and by continuing to support the advancement of women in the technology sector.”Adding:“Diversity and gender equality are a pillar of NetEnts [sic] Corporate Social Responsibility (CSR) Strategy. With our goal of having 50/50 gender representation in all levels of our company by 2020, our sponsorship of GIT further strengthens our commitment. Not only to achieve 50/50, but leading the way when it comes to diversity and equality in the tech sector.”This is unlikely to be the last high-profile partnership for either GIT or NetEnt in 2018.